Professional Development Conferences. What are they?

By: Gabriella Taekema The answer is that there are different small events in a certain time frame that is centered around a certain profession.  When you go to a professional development conference, you will arrive and register. There may be workshops, panels, keynote speakers or networking. Workshops are there to equip you with new information,… Continue reading Professional Development Conferences. What are they?

Why Networking is Awesome

By: Catherine Johnson Having the opportunity to network is valuable asset that many students don’t have the opportunity to part-take in. CUSS Networking provides students to meet professional individuals in specific fields and ask them questions, share ideas and make connections in a laid-back environment. While they’re so many benefits from networking, some people avoid… Continue reading Why Networking is Awesome

Why Instagram is Important in Marketing and Communications

Community Listening Community listening means that you watch what your target customers  like and don’t like. You get feedback in the form of  comments, likes, reactions and shares. Community listening lets you get in on fads such as rolled ice cream, new nail trends, and viral hair cutting videos. You get to see what viral… Continue reading Why Instagram is Important in Marketing and Communications

The Dos and Don’ts to Becoming an Excellent Mentor

By: Paula Sillers   What makes a Good Mentor, you ask?  To me, a suitable mentor is someone who sees potential, encourages success and is able to support and guide others. My previous experience as a mentor has taught me that a good mentor doesn’t seek acceptance or friendship from their mentee, but instead looks… Continue reading The Dos and Don’ts to Becoming an Excellent Mentor